Does Your Content Look Good?
Posted by junger | December 27th, 2007
If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!
You might have great content, an engaging angle on a topic and a well-thought out story, but if your content doesn't look good, it may not matter.
So how do you make sure that your content looks good?
The background here is that Web users do not read — they scan.
This is why it is important to break up the text with bullet points, write short paragraphs, and be clear and concise.
If your content doesn't look easily digestible, your visitors won't read it.
I don't like when a paragraph goes longer than 4 full lines — normally 3 lines are my max. If it looks like it will take too long to read, I won't read it.
The next time you post a story online, take a look at in in draft mode and imagine yourself as a reader.
Would you want to "sit through" that story?
The Five W's of Great Content
Posted by junger | September 25th, 2006
Every Web developer, online wanna-be millionaire and blogger knows (or should know) that content is king. Having great content can do things that no Slashdot boost, contest or marketing campaign can accomplish.
The five W's — who, what, where, when and why — are key to producing great content.
