Does Emailing Your Blogs Really Count?

Posted by junger | April 18th, 2008

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I get a lot of stuff from PR people — tons of emails, press kits, sometimes even fruit snacks. But blogs?

Apparently, the folks at DisplaySearch think that's the way to go with their marketing.

Instead of sending me a release, they send me their blogs. Like releases. But blogs.

This is weird, right? Does that actually count? I mean, I agreed to get your press releases, but didn't sign up for your RSS feed or email alerts.

Now in reality, their blogs are really just press releases for their studies, written in a "blog style." (This goes back to my whole "everyone has different expectations for a blog" rant.)

But for some reason, it makes me a little annoyed. I'm on the list for press releases, not your blogs. If I wanted to read them, I would have subscribed.

I think this is weird. Don't you?