Does Your Content Look Good?
Posted by junger - 12/27/07 at 11:12:57 am
You might have great content, an engaging angle on a topic and a well-thought out story, but if your content doesn't look good, it may not matter.
So how do you make sure that your content looks good?
The background here is that Web users do not read — they scan.
This is why it is important to break up the text with bullet points, write short paragraphs, and be clear and concise.
If your content doesn't look easily digestible, your visitors won't read it.
I don't like when a paragraph goes longer than 4 full lines — normally 3 lines are my max. If it looks like it will take too long to read, I won't read it.
The next time you post a story online, take a look at in in draft mode and imagine yourself as a reader.
Would you want to "sit through" that story?
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Hey Jason, I enjoy reading your posts. I especially liked the one on "blogging is one thing, but stealing content is another."
I am going to go visit your CEpro now…
btw, been trying to get this comment to post, getting some internal server error
Comment by Daniel Sutoyo — December 27, 2007 #
Thanks for stopping by, Daniel. Not sure what's with the internal server error, but I will look into it.
Comment by junger — December 27, 2007 #