Free Promotion to a National TV Audience
Posted by junger - 09/30/06 at 10:09:19 pmPromotion is a big deal. Any marketing person will tell you that, but even development and idea folks know that half of the success of a product is getting it in front of the correct eyeballs.
There are plenty of free ways to promote your content online, but the other day, I came across a great example of free real-world promotion.
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Building Business Connections at LinkedIn.com
Posted by junger - 09/28/06 at 05:09:15 pmI'm on a variety of social networking sites — not MySpace though (nor MyFace) — but they are all just that: social. However, I just signed up and spent some time working on my LinkedIn.com account.
If you're not familiar with the site, it has many of the same social networking functions of a Facebook or Friendster, but it is focused around building work and business connections.
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The Five W's of Great Content
Posted by junger - 09/25/06 at 02:09:08 pmEvery Web developer, online wanna-be millionaire and blogger knows (or should know) that content is king. Having great content can do things that no Slashdot boost, contest or marketing campaign can accomplish.
The five W's — who, what, where, when and why — are key to producing great content.
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Maximize Product Development, Not Number of Projects
Posted by junger - 09/25/06 at 01:09:27 pmOne of the biggest problems that I have with product development is that I'm constantly working on multiple — in most cases, too many — projects at the same time. Having multiple products is great for increasing your chance at VC funding, but only if the products are all fully developed.
It doesn't help that I constantly have ideas for new sites and new projects to work on. But this is something that I need to get over, and anyone trying to develop multiple products should keep in mind, too.
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What One Slashdot Pickup Can Do For Your RSS Feed
Posted by junger - 09/21/06 at 02:09:29 pmThe site that I work on during the day recently got a major traffic boost after one of its sister sites was linked to on Slashdot. There was a highly placed link to the site on the sister page, which resulted in a huge traffic boost (and a conversion rate of about 75 percent — simply awesome).
While getting Slashdotted can do a lot for meeting numbers goals — the traffic is obviously not consistent. I've previously written about ways to retain visitors from a Slashdot boost (with the number one way also easiest way to retain surfers in general), and it's important to know just what one of those pickups can do for your traffic and RSS feed.
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